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The Book Yourself Solid 12-week Group Coaching Program        
co-sponsored by
Integrity Marketing™ and Parents Toolshop Consulting, Ltd.

Each week, you will participate in 2-3 teleseminars and receive personalized group coaching and additional bonus resources. (Click here to see the schedule, including breaks.) All calls will be recorded and provided to you, if you can't attend them all.

Click one of the links below to jump through this page to discover:

  • WHAT this Book Yourself Solid training program will teach you

  • HOW you will learn these practical career-changing skills and

  • WHEN you will meet for each leg of your adventure

  • REGISTRATION details

Attend a FREE Preview Teleseminar
about the PTC/IM-sponsored Book Yourself Solid Training Program.
Click here for details.

CLICK HERE to register for the 12-week PTC/IM sponsored Book Yourself Solid Group Coaching Program...apply for a discount of 50% or more!

WHAT YOU WILL LEARN:

Orientation Week: Get to know the learning environment.

Module I: Your Foundation

Week 1: The red velvet rope policy of working only with ideal clients.

Week 2: How to know why people want what you're offering.

Week 3: How to talk about what you do so you're not confusing and bland.

Module II: Building Trust & Credibility

Week 4: How to build trust with potential clients using the Book Yourself Solid relationship-building cycle.

Week 5: How to create brand-building products and programs to build your list, create passive revenue, and build your credibility.

Week 6: How to use the super simple helping conversation so you feel authentic and ethical.

Module III: The Book Yourself Solid 7 Core Promotion Strategies

Week 7: The Book Yourself Solid Networking Strategy

Week 8:  The Book Yourself Solid Direct Outreach & Referral Strategies

Week 9: The Book Yourself Solid Web Strategy

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BREAK---1 WEEK OFF

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Week 10: The Book Yourself Solid Speaking Strategy

Week 11: The Book Yourself Solid Writing Strategy

Week 12: The Book Yourself Solid Keep-In-Touch Strategy

By attending this BYS program, taught by Jody Johnston Pawel, LSW, CFLE, you’ll also get these bonus resources at no extra charge:

  • How to Write Dynamite Publicity Materials ($47 value)

  • Creating Digital Resources for Low or No Cost ($97 value!)

  • Michael Port's Book Yourself Solid 3-CD set ($97 value)

 

Attend a FREE Preview Teleseminar
about the PTC/IM-sponsored Book Yourself Solid Training Program.
Click here for details.

CLICK HERE to register for the 12-week PTC/IM sponsored Book Yourself Solid Group Coaching Program...apply for a discount of 50% or more!

HOW YOU WILL LEARN:

The 12-week intensive coaching program is just that. You get on the fast track to achieving your professional goals. It may be intensive, but not overwhelming. You'll receive the materials one-by-one at just the right time, through a variety of delivery methods that meet everyone's learning style:

The Book Yourself Solid program uses an interactive multi-media learning environment. All you need is a phone and internet access! Each week of the comprehensive series, you will receive:

  • A weekly, live, interactive content teleseminar, using a conference call "bridge line." All you need is a phone...no special equipment! (Long distance charges may apply.) The call is recorded and provided to you to review forever! (New to teleseminars? Click here to learn more about them.) 

  • A weekly Mastermind call for ongoing support, strategizing, brainstorming, accountability and application of the tools to your business (or PTC if interning).

  • A short reading assignment so you have material to reference later.

  • A practice assignment to apply skills to your clients, needs and practice.

  • Sharing of assignments in small groups, using an web-based learning environment where you can post assignments and offer/receive feedback, support, ideas, collaboration. (No special equipment or software needed!)

  • Access to recommended resources and service providers.

  • Bonus materials with more detailed information about topics that are only covered briefly in the main calls and written materials.

  • By the end of the program, you will have finished and launched at least one (most likely multiple) new marketing projects. Our goal is to provide you with all the information you need to implement the strategies you choose, but realistically, you will not be able to implement all the strategies in 15 weeks. You will have completed enough assignments, however, to know what future projects you want to do and how to do complete them.

  • Most importantly, graduates of this program will have the opportunity for ongoing support and networking after the program.

 

Attend a FREE Preview Teleseminar
about the PTC/IM-sponsored Book Yourself Solid Training Program.
Click here for details.

CLICK HERE to register for the 12-week PTC/IM sponsored Book Yourself Solid Group Coaching Program...apply for a discount of 50% or more!

WHEN YOU WILL LEARN:

Orientation Week: Get to know the learning environment. Orientation call 6/10/08

Regular class sessions start the week of June 16th, skip the week of Aug. 18th and finish week of Sept. 8th, 2008:

  • Content calls: Tuesdays at 3 p.m. Eastern (noon Pacific)

  • PTC instructor and intern Mastermind Calls: Weds. at noon Eastern (9 a.m. Pacific)

  • Non-PTC Mastermind Calls: Thursdays at 3 p.m. Eastern (noon Pacific)

2 calls are scheduled differently. Get the calendar HERE.

Can't attend every session? Going on vacation and will miss a few weeks? Not a problem! Every call will be recorded and provided to you to keep!

DISCOUNTS: Intern for Parents Toolshop and get 50% discount or more! Get more info HERE

As far as we know, this is the only and possibly last time a BYS teleseminar training will occur. Michael is no longer offering them; he is exclusively training live in-person. Jody will offer this one BYS program, cannot offer one until Summer 2009 at the earliest and that depends on what happens with the PTC expansion.

Click one of the links below to sign up for a preview call.

Can't attend the preview call live? Not a problem. If you register for a preview call, you'll get a link to the recording. Just indicate in the "comments" section that you can't make the live call and just want the recording so we know how many people plan to be on the call live.

REGISTER NOW

If you join the SUMMER 2008 Parents Toolshop / Integrity Marketing co-sponsored Book Yourself Solid program, you will automatically receive a $500 discount off the regular $2495 price.

You pay only $1995 for 2-3 hours of training every week for 12 weeks. (or about 36 hours of training). You can even make 4 monthly payments of $500, if that suits your budget better. (Choose on the registration page.)

For your investment, you get: (get full details HERE)

  • Weekly BYS content call where we discuss our chapter reading for the week. Special Guest Experts will be invited to join us on some calls.
  • Weekly Mastermind Call with other business owners and Jody Pawel, BYS coach. Pose your challenge or question to the group and we’ll brainstorm ideas specifically for your business.
  • Access to the online learning environment where you can submit ideas, get a list of recommended resources and vendors, do group brainstorming, give/get feedback, support and accountability from other BYS participants
  • Follow-up support with complimentary membership in Pawel’s Power Pack monthly support calls.

DISCOUNTS: Intern for Parents Toolshop and get 50% discount or more! Get more info HERE

As far as we know, this is the only and possibly last time a BYS teleseminar training will occur. Michael is no longer offering them; he is exclusively training live in-person. Jody will offer this one BYS program, cannot offer one until Summer 2009 at the earliest and that depends on what happens with the PTC expansion.

* CEUs: This program has been approved for the following Continuing Education Units:

  • Approved for Continuing Education Credits for the Certified Family Life Educator program through the National Council on Family Relations for 45 contact hours or 4.5 CEUs.

  • Application has been made for Ohio Social Worker, Counselor and MFT CEUS. Check back here to see if they were approved.

CLICK HERE TO REGISTER NOW!

 


Get the Book Yourself Solid 3-CD audio series

Click here for details.

 

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